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Packed delivery boxes ready to ship, illustrating D2C Diwali 2026 order growth and acquisition costs
Latest D2C Diwali 2026: Orders Up 30%, but ₹650 CAC Ate the First Sale
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Laptop showing an advertising dashboard, illustrating the Google Ads language targeting change for Search campaigns
Paid adsUpdate

Google Ads Drops Language Targeting in Search: Audit This Now

Google Ads has started removing the language setting from Search campaigns and the Search side of Performance Max. Here is what changed and the 20-minute leakage audit Indian bilingual advertisers…

9 Nov 20267 min read
Shopper checking out on a laptop, illustrating Google Ads customer lifecycle goals for new customer acquisition
Paid adsNews

Google Ads Customer Lifecycle Goals Now Multiply Value Up to 5x

26 Oct 20267 min read
Marketer reviewing Google Ads updates and campaign charts on a laptop
Paid adsUpdate

Google Ads Updates 2026: Every Major Change and What to Do

24 Oct 202613 min read

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