Meesho's Q2 FY27 results confirm it will not add a platform fee and expects ad monetisation to rise from FY28. Here is what that means for seller margins, with our…
Kousik Bhattacharya7 min readQuick news, step-by-step playbooks, how-tos, tips and real campaign breakdowns.
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Small moves that save hours. Each one takes minutes to apply.
Gmail and Outlook now reject mail that breaks their sender rules. Here are six email deliverability myths Indian marketers still believe, and a 10-minute audit to fix them tonight.
Advertisers in Meta's product browsing test. Meta reports 3% more conversions, but never defines what counted as one.
Microsoft Clarity now shows which AI bots crawl your site, which AI assistants send real visitors, and how…
NotebookLM is now Gemini Notebook. Here are 7 practical marketing workflows, from competitor teardowns to 2-minute founder briefs,…
YouTube Studio can test up to three titles or thumbnails on one video and keep the one that…
A six-step keyword research process, what every free tool really gives you, a copyable mapping template and the…
The complete GA4 playbook for Indian marketers: setup, events, key events, consent mode, UTMs, AI referrals, retention and…
Instagram now allows five hashtags per post. Here is how to pick the right five, with copy-paste starting…
Real brands and real results, broken down so you can borrow the playbook.
Gmail and Outlook now reject mail that breaks their sender rules. Here are six email deliverability myths Indian marketers still believe, and…
OpenAI's new ChatGPT usage data shows writing fell to 21.4% of consumer requests while advice and information now make up nearly half.…
LinkedIn Thought Leader Ads look cheap on CTR, but 91% of clicks never reach your site. Here is an eight-week B2B playbook,…
Google is testing AI Mode ads that use inferences from connected Gmail, Calendar and Photos for opted-in users. Here is what is…
Microsoft Clarity now shows which AI bots crawl your site, which AI assistants send real visitors, and how often AI answers cite…
Google Ads now lets you multiply new customer values from 1.1x to 5x across Search, Shopping, PMax and Demand Gen, with new…
NotebookLM is now Gemini Notebook. Here are 7 practical marketing workflows, from competitor teardowns to 2-minute founder briefs, with the exact buttons…
A Semrush study published on 21 October 2026 found Google AI Overviews on 88% of tracked commercial keywords, up from 45.75% a…
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