Google AI Mode ads now run in India, Meta reportedly pushed its ad terms to 20 November and ChatGPT ads reached 89 countries. Here are the 10 stories from this…
Kousik Bhattacharya8 min readQuick news, step-by-step playbooks, how-tos, tips and real campaign breakdowns.
Hover a topic to see what's inside. 167 articles across the full marketing stack.
Small moves that save hours. Each one takes minutes to apply.
WhatsApp error 131049 means a customer hit their marketing message limit. Here is how to stop retry storms, set a per-contact budget and plan the move to Meta's Marketing Messages API, with rupee maths.
Advertisers in Meta's product browsing test. Meta reports 3% more conversions, but never defines what counted as one.
Gmail and Outlook now reject mail that breaks their sender rules. Here are six email deliverability myths Indian…
Microsoft Clarity now shows which AI bots crawl your site, which AI assistants send real visitors, and how…
NotebookLM is now Gemini Notebook. Here are 7 practical marketing workflows, from competitor teardowns to 2-minute founder briefs,…
YouTube Studio can test up to three titles or thumbnails on one video and keep the one that…
A six-step keyword research process, what every free tool really gives you, a copyable mapping template and the…
The complete GA4 playbook for Indian marketers: setup, events, key events, consent mode, UTMs, AI referrals, retention and…
Real brands and real results, broken down so you can borrow the playbook.
Axis Max Life Insurance is now advertising on ChatGPT in India with HiveMinds. Here is what ₹725 a day buys, where IRDAI…
Maggi had unmatched reach but falling frequency. Here is how McCann India sold it as a mood, what Nestlé India's numbers prove,…
Gmail and Outlook now reject mail that breaks their sender rules. Here are six email deliverability myths Indian marketers still believe, and…
OpenAI's new ChatGPT usage data shows writing fell to 21.4% of consumer requests while advice and information now make up nearly half.…
LinkedIn Thought Leader Ads look cheap on CTR, but 91% of clicks never reach your site. Here is an eight-week B2B playbook,…
Google is testing AI Mode ads that use inferences from connected Gmail, Calendar and Photos for opted-in users. Here is what is…
Microsoft Clarity now shows which AI bots crawl your site, which AI assistants send real visitors, and how often AI answers cite…
Google Ads now lets you multiply new customer values from 1.1x to 5x across Search, Shopping, PMax and Demand Gen, with new…
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